[E1601-F]

https://edisondigital.rutgers.edu/folder/E1601-F

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Part Of: Edison General File Series -- 1916

[E1601-F] (E-16-01) Advertising

This folder consists primarily of correspondence from advertising managers and publishers. Included are items concerning advertising strategies, legislative matters, trademarks, Edison's opinions of specific magazines, and appointments with the inventor. Among the documents for 1916 is a clipping from Leslie's Illustrated Weekly Newspaper announcing the celebration of Edison Week and describing a series of "tone tests," which featured recording artists alternating their live performance on a darkened stage with disc recordings.

Approximately 50 percent of the documents, including all letters bearing substantive marginalia by Edison, have been selected. The unselected material consists primarily of unsolicited correspondence that received a perfunctory response or no reply from Edison.

Courtesy of Thomas Edison National Historical Park.

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